An agreement has been reached between DAZN and KSI’s Misfits Boxing which will see crossover matchups continue on the platform for the next five years.
The deal, which also involves Wasserman Boxing and manager Mams Taylor, provides the streaming service with exclusive broadcast rights for all of popular YouTuber KSI’s fights.
Joe Markowski, CEO of DAZN in North America, said the company was keen to continue the success the partnership had garnered thus far
“DAZN brings the very best in sport and entertainment to millions of customers worldwide. The MF&DAZN: X Series has quickly proved to be hugely popular, driving significant new audiences and engaging a new generation of sports fans.”
“We are extremely excited to be partnering with KSI, Wasserman Boxing, Mams Taylor and the entire Misfits team to build on this early success over the next five years”
KSI, who has undoubtedly been the driving factor behind the rise of influencer boxing in the UK, expressed his delight at the deal and was quick to reinforce the project was for the long term
“This is a massive agreement between everyone involved with Misfits Boxing, and I personally couldn’t be more excited for what this means for everyone moving forwards.”
“It just shows everyone is here to establish a long-serving crossover boxing promotion that aims to provide ultimate entertainment and somewhere the fans and fighters can call home.”
“There’s no better way to celebrate this deal than with me fighting on Jan 14th and setting up a huge 2023. Misfits Boxing has arrived and is here to stay.”
The first pay-per-view Misfits card of 2023 is due to take place this weekend, where KSI will face FaZe Temperrr at Wembley Arena, after original opponent Dillon Danis pulled out last week.