---
title: "Top Promoter Says Fury Fight “Seems Like A Cash Out” For Anthony Joshua"
canonical: "https://boxing-social.com/news/promoter-cash-out-anthony-joshua/"
type: "post"
language: "en-GB"
author: "Kerr Ferguson"
section: "News"
published: "2022-09-19T10:59:53Z"
modified: "2022-09-19T10:59:53Z"
---

# Top Promoter Says Fury Fight “Seems Like A Cash Out” For Anthony Joshua

American Promoter, Lou DiBella, has had his say on the potential fight between Tyson Fury and Anthony Joshua, believing it may be more of a ‘business proposition’ than anything else.

[DiBella, who promotes the likes of George Kambosos Jr and Richard Commey, spoke with SecondsOut](https://www.youtube.com/watch?v=WaEhBseahV4) to discuss the British heavyweight title fight that’s close to being announced – specifically on whether ‘AJ’ should be taking the fight.

> “Joshua didn’t fight poorly against Usyk. He fought better than he fought \[the first time.\] He just lost to a better boxer. If he was going to win the fight and fight Fury, is it so outrageous that he lost the fight and he’s going to fight Fury? No.”
>
> “But, coming off that fight, two losses in a row, rushing to make year end, to fight Fury on Fury’s timetable when you haven’t had the easiest stretch and you haven’t won a fight in a while – it almost seems like a cash out to me. Like you know ‘hey, here’s maybe my last opportunity to make this fight ever.’ And it’s a massive fight in the UK.”
>
> “I’m sure that there will be massive money in that fight in the UK. I’m sure it’s a fight that’s gonna transcend boxing in the UK. So, I get it as a business proposition.”

Whilst DiBella highlighted some other fights he had expected Joshua to pursue – including domestic clashes with Joe Joyce and a long sought-after meeting with Deontay Wilder – he understood that fighting Fury may be the biggest spectacle of the lot.

> “I guess there’s nothing of the enormity of Fury and Joshua in the UK, and that maybe everybody involved just wants to grab the cash when there’s still a chance, right? There’s nothing wrong with that, but it’s not the fight I most want to see.”

The broadcast situation for the fight has drawn a lot of attention as a potential sticking point. Tyson Fury is exclusive with BT Sport in the UK, whilst Joshua has just signed a long term deal with DAZN.

DiBella has worked with Matchroom, Queensbury and Top Rank in the past. He believes that it can be done in a way to keep all involved happy.

> “It’s been done before. Showtime and have done pay-per-views in unison. ESPN and FOX, and ESPN and Showtime, have done pay-per-views in unison. More people will order it through BT I believe, but that being said DAZN is now in the pay-per-view business, and they can make it available through DAZN.
>
> It could be a reduced fee and free to some DAZN \[subscribers\] around the world depending on the market … If everyone was committed to getting it done, it strikes me that they could figure out a way to make it work.”

News of the fight is expected any day now, with [Frank Warren suggesting that a press conference could be organised](https://wp.boxing-social.com/news/warren-gives-update-on-fury-joshua/) soon should talks continue to progress.