In an announcement made on his official X account, Turki Alalshikh confirmed a new “strategic partnership” between Riyadh Season and boxing promoter BOXXER. This collaboration makes Riyadh Season the official partner of all BOXXER events in the UK and Ireland. The agreement aims to promote boxing on a global scale.
“#RiyadhSeason teams up with BOXXER for an exciting new partnership 🎉The collaboration kicks off with the ‘High Voltage’ event in London this Saturday, featuring rising stars Adam Azim and Ohara Davies. Get ready for electrifying fight nights across the UK, Ireland, and beyond, as Riyadh Season takes boxing to the next level🥊✨,” wrote Turki Alalshikh on X.
The new alliance will be officially launched during the “High Voltage” event on October 19, 2024. This event will take place at the Copper Box Arena in London and will feature boxer Adam Azim and standout fighter Ohara Davies. This event is expected to serve as a key platform to demonstrate the strength of this new collaboration.
Riyadh Season will be responsible for integrating pre-event promotions as well as creating unique experiences for fans in the UK and Ireland. This collaboration aims to continue positioning Riyadh Season as a key player in the boxing world, following its successful advancements in Saudi Arabia over the past 12 months.
The press release issued by both organizations emphasizes the importance of this agreement for the future of boxing. Riyadh Season is committed to supporting high-profile events that not only captivate local fans but also international audiences. With this partnership, BOXXER will strengthen its presence in the global boxing landscape.
BOXXER, founded in 2018 by Ben Shalom, has rapidly grown in the boxing world. With events broadcast on Sky Sports in the UK and Ireland, and international deals including broadcasts on NBC in the United States, BOXXER has established itself as one of the most prominent promoters. The alliance with Riyadh Season promises to take the brand to a new level.
Ben Shalom, founder and CEO of BOXXER, expressed his enthusiasm for the new partnership with Riyadh Season. Shalom mentioned that this agreement will benefit not only both parties but also boxing fans worldwide. Additionally, he hinted that more BOXXER events will be announced in the coming weeks, starting with this Saturday’s event in London, which promises to be a great night of British boxing.
#RiyadhSeason teams up with BOXXER for an exciting new partnership 🎉
The collaboration kicks off with the “High Voltage” event in London this Saturday, featuring rising stars Adam Azim and Ohara Davies
Get ready for electrifying fight nights across the UK, Ireland, and beyond,… pic.twitter.com/wOqaZc6Wyk— TURKI ALALSHIKH (@Turki_alalshikh) October 18, 2024
.@boxxer and @RiyadhSeason are delighted to announce an Official Partnership, designed to collaboratively drive and elevate the promotion of world-class boxing events 🤝
Ahead of a series of event announcements in the next fortnight, starting with this Saturday’s clash headlined… pic.twitter.com/8gdpDvM7l7
— BOXXER (@boxxer) October 18, 2024
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