Despite falling at one of the first hurdles in his boxing career with a loss to Tommy Fury, Jake Paul’s business seems to be booming.
The American, who made his start on the Disney Channel before graduating to YouTube and then professional fighting, has proven his star power time and again, and that’s no different in the boxing ring.
His eight-round catchweight fight with Fury topped a bill in Saudi Arabia that was co-promoted by his company, Top Rank and Queensberry.
The card featured some local stars and a WBC Cruiserweight Championship fight in which Badou Jack dethroned Ilunga Makabu. In the main event, Fury outboxed Paul over the distance, surviving a final round knockdown to win a split decision.
Paul has taken to Twitter as he deals with the defeat, joining in on the jokes about him being unable to beat a legitimate boxer. He posted footage of himself packing FedEx boxes captioned ‘professional boxer.’
Later, he shared the same tweet with the words:
“I delivered over 775,000 of these last Sunday to customers. What other professional boxer did that on their 7th day in the job?”
I delivered over 775,000 of these last Sunday to customers.
What other professional boxer did that on their 7th day in the job? https://t.co/HQYtVopLpn
— Jake Paul (@jakepaul) March 3, 2023
It’s all but confirmed that he’s referring to pay-per-view sales, after last week claiming that the initial figures were trending over half a million viewers. It’s unclear if Paul is including the British box office numbers in this latest update.
The event was available to purchase on ESPN+ in the States for $49.99 and BT Sport in the UK for £19.95.
Financial success adds to the list of reasons that Paul will force a rematch with Fury, as is his contractual right.
To move on would be to commit himself to fighting other content creators and former MMA stars rather than making a serious go of it in the pro ranks, and it’s unlikely he’ll take that lying down.